Gladwell analyzes the underdog.

David and Goliath (New York: Little, Brown and Company, 2013)

Malcolm Gladwell has a talent for taking everything you believe about a subject and proving that you’re wrong. But in the case of David and Goliath, that’s a wonderful thing.

Have you ever wondered why we almost always cheer for the underdog? It doesn’t matter if it’s sports, politics, stocks, companies, you name it – we think underdog victories are magical. Why is that? Why don’t we adopt the strategies of an underdog more often in our daily lives? They work, Gladwell says. How can¬†you¬†succeed in taking on your metaphorical Goliath?

Gladwell’s analysis of the psychology behind underdog victories is a must-read, especially for those of us up against the status quo. Give it a try and let me know what you think!

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