Malcolm Gladwell has a talent for taking everything you believe about a subject and proving that you’re wrong. But in the case of David and Goliath, that’s a wonderful thing.
Have you ever wondered why we almost always cheer for the underdog? It doesn’t matter if it’s sports, politics, stocks, companies, you name it – we think underdog victories are magical. Why is that? Why don’t we adopt the strategies of an underdog more often in our daily lives? They work, Gladwell says. How can you succeed in taking on your metaphorical Goliath?
Gladwell’s analysis of the psychology behind underdog victories is a must-read, especially for those of us up against the status quo. Give it a try and let me know what you think!